About Us
Introduction
Where Comfort Meets Elegance
At Belmanetti, we believe that comfort should never come at the expense of style. Our passion lies in crafting bathrobes and loungewear that bring a touch of elegance to your everyday moments—whether you’re savoring your morning coffee or unwinding after a long day. With Belmanetti, you’re not just wearing a bathrobe; you’re wrapping yourself in a promise of quality, comfort, and timeless style. While bathrobes remain our signature, our collections of bamboo towels, bedsheets, and BeGreenie activewear ensure that comfort extends to every part of your life.
Our Story
From Passion to Premium
Belmanetti’s story began over 25 years ago with a simple vision—to create fashionable bathrobes that elevate the comfort of home. Founded as Belmatex in 1997, our family-run business has grown into a global brand known for its dedication to craftsmanship and quality. Today, the Belmanetti name graces premium boutiques and hometextile stores in over 600 locations, from Norway to Italy.
The Belmanetti Difference
What Makes Us Unique
What sets Belmanetti apart? It’s our unwavering commitment to quality and our belief that less is more. Every bathrobe, towel, and piece of loungewear is exclusively produced in Europe, ensuring the highest standards from start to finish. Our designs focus on minimalist elegance, letting our premium fabrics—like bamboo and modal—speak for themselves. From our signature bathrobes to bamboo towels, eco-friendly bedsheets, and BeGreenie activewear, each piece is crafted with care to offer comfort and style for every part of your life.
Our Fabrics
Bamboo, Modal, and More
We’re passionate about using only the best materials, and our fabrics are chosen for their superior comfort and eco-friendly benefits. Our bamboo bathrobes, towels, and bedsheets are naturally anti-bacterial, breathable, and thermo-regulating, keeping you cozy in winter and cool in summer. Modal adds a touch of lightweight luxury, while our premium cotton wraps you in softness. BeGreenie, our sub-brand, extends this dedication to sustainability into activewear, offering bamboo tops and leggings that feel as good as they look. These fabrics not only feel great but are also gentle on the planet, making Belmanetti a choice you can feel good about.
Global Reach
Loved Across Europe
From Norway to Italy, Belmanetti’s commitment to quality has made us a trusted name in comfort and style. You can find our products in premium stores throughout Europe, including Belgium, Austria, and Finland. Customers across the continent have fallen in love with our unique blend of style and relaxation. Wherever you are in Europe, you can bring a touch of Belmanetti into your home.
A Family Affair
Crafted with Care
At Belmanetti, we’re more than a brand—we’re a family. Founded by parents with a passion for premium comfort, Belmanetti is still guided by the same values today. Even as our founders enter their 70s, their love for the brand remains unwavering. For us, Belmanetti is like a child we’ve nurtured with care, and we believe in creating products that are made to last, just like our commitment to quality.
Find Your Perfect Fit
Explore Our Collections
Whether you’re seeking the ultimate cozy bathrobe, luxurious bamboo towels and bedsheets, or activewear that keeps you moving with comfort, Belmanetti has the perfect piece for you. Dive into our collections and discover a world where comfort meets elegance, and where every piece is crafted with you in mind.